Could this be a cTrader Store Contest winner? Breaking down one of the strongest submissions
Want to know what makes a strong cTrader Store Contest submission? We break down one of the standout videos from the community and highlight what works well, what could be improved and why affiliate links, a good description and a strong thumbnail matter if you want to compete for the top prize.
If you are thinking about joining the cTrader Store video contest but are not quite sure what makes a great entry, looking at successful examples is often the best place to start.
Sofia Savchenko
Today, we are taking a closer look at one of the videos submitted by a cTrader Store seller. It is not necessarily a winner yet, but it includes many of the elements we are looking for when reviewing contest entries. If you are planning to create your own video, this breakdown should help you understand what works well and what could make your own submission even stronger.
It explains the product clearly
One of the biggest strengths of this video is that it does not expect viewers to already know how the indicator works. Instead of jumping straight into charts and settings, it walks the audience through the idea behind the tool and explains what they are seeing on the screen.
The voice-over plays a big role here. Rather than relying only on text overlays, the creator guides viewers through the indicator’s features step by step, making the video much easier to follow. This is especially important if you want to reach traders who may be discovering your product for the first time.
Remember, your video is not just for existing users. It should help new traders understand why your product is useful and how it can fit into their trading routine.
Sofia Savchenko
A recognisable intro helps build your brand
Another nice touch is the branded opening sequence. A short, recognisable intro makes the video feel more professional and helps build a consistent identity around the seller’s products.
You do not need a complicated animation or a big production budget. Even a simple branded intro with your logo and visual style can make your content look more polished and memorable.
If you plan to create several videos over time, a consistent opening is an easy way to strengthen your personal brand as a cTrader Store creator.
The video is ready to be discovered
Great content is important, but people still need to find it. This example does a good job of using YouTube's built-in discovery tools.
The video includes a clear title, a detailed description and relevant hashtags, making it easier for traders to understand what the content is about before they even press play. A well-written description also gives you extra space to explain your product, link to useful resources and guide potential users towards the next step.
Small details like these may seem minor, but together they improve visibility and create a better experience for your audience.
Affiliate links are essential
There is one point that deserves special attention: affiliate links.
Aisylu Chanysheva
If you want your video to be considered for the cTrader Store contest, your entry must include the appropriate affiliate link. This is one of the core contest requirements. Even if your video is excellent, we will not be able to review it as a contest submission if it does not contain a valid affiliate link.
The good news is that this is straightforward to arrange. If you are already working as an Introducing Broker, using the cTrader Stream Affiliate Program makes this easy, and you can simply include your affiliate link in the video description.
Sofia Savchenko
Besides meeting the contest rules, affiliate links also help you turn your content into an additional source of revenue, allowing you to earn when viewers become active users.
One thing that could make it even stronger
If there is one area where this video could go even further, it is creativity.
The explanation is clear, the structure works well and the product is easy to understand. The foundation is already there. But with more creators experimenting with new formats, adding a few creative touches can help your video stand out from the crowd.
You could, for example, use an AI-generated avatar to present the story, add more dynamic subtitles or include engaging transitions and visual effects that highlight key moments. These details do not need to be complicated, but they can make your content more memorable and enjoyable to watch.
Of course, creativity should support the story, not replace it. A clear explanation and useful information always come first. But once you have the basics covered, a little originality and personality can be exactly what catches the judges' attention.
We love seeing creators experiment with new ideas, so do not be afraid to try something a little different.
Sofia Savchenko
What you can learn from this example
You do not need expensive equipment or advanced editing skills to create a strong contest entry. In many cases, what matters most is presenting your product clearly and making it easy for traders to understand its value.
This video works well because it combines several simple but effective elements:
- a clear explanation with voice-over
- a recognisable branded intro
- an informative title and description
- relevant hashtags
- correctly placed affiliate links
- a focus on helping traders understand the product rather than simply promoting it
Adding a custom thumbnail and a little extra creativity on top of these foundations could make a good submission even more competitive.
Sofia Savchenko
Join the cTrader Store contest
The cTrader Store contest is your chance to showcase your trading bot, indicator or plugin, reach a wider audience and earn rewards for creating helpful content.
Winners announced: 22 June 2026
Prizes: MacBook Air 13, iPad Pro 11 and AirPods Pro
Bonus: The best videos will also receive additional exposure across cTrader channels, helping you reach a wider audience and attract more potential users.
If you already have a product in cTrader Store, why not record a short walkthrough, explain how it works and share your experience with the community? Focus on making your explanation clear, make sure your affiliate link is included and do not be afraid to add a creative twist. Sometimes it is that extra touch of originality that turns a good submission into a memorable one.
Sofia Savchenko
Before you publish, take one final look at your video title, thumbnail, description and hashtags, and double-check that your affiliate link is in place. It is a small step, but it could make all the difference.
We are looking forward to seeing what you create next.
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