đź’ˇ5 proven tactics to grow your sales
Looking to increase your sales on cTrader Store? Here are five simple tactics that will help you get noticed, connect with traders, and grow your business faster.
Selling on cTrader Store is not just about uploading your product and waiting for buyers to come. There are simple steps you can take today to get quick results. We’ve put together five tactics that will help you get noticed and grow your sales.
1) Promote your product in our Discord
Our official cTrader Discord is one of the most active places where traders and developers connect. It’s not just a chat - it’s a large community where people exchange ideas, ask for recommendations, and discover new tools.
Join cTrader DiscordThat’s why we created a dedicated channel called Promote Your Products. Here you can showcase your indicators, cBots, or plugins directly to a highly engaged audience. Posting in this channel is a quick way to get visibility and attract early interest in your product.
⚠️ Please note: there are posting rules in Discord to keep the space valuable for everyone, so make sure to check them before sharing. Also, your product must follow the publishing rules of cTrader Store to be displayed correctly.
2) Use your own channels
Have your own channel — Telegram, YouTube, or any other community? Use it! Your followers already trust you, but many may not know you publish on cTrader Store or how to get the most out of your tools.
Show them:
- Explain what your products do and which one to start with.
- Share quick demos or tutorials.
- Ask for reviews in the Store to boost your visibility.
Your channels aren’t just for updates — they’re a way to educate your audience and turn them into buyers. And soon it will become even more rewarding: we’re launching a referral system, so promoting your products through your own channels will bring you extra benefits. Stay tuned for updates!
3) Offer a trial or create a free product
There are two simple ways to attract more buyers:
- Offer a free version of your paid product. This lets traders try your tool, see the value, and feel more confident about purchasing the full version.
- Create a separate free product. It can be a smaller tool that showcases your skills. Thanks to the “More from this author” section in the Store, users who download your free product will also discover your paid ones.
Both options give you visibility, build trust, and make it easier for traders to choose your paid products.
4) Join a hackathon
Our hackathon is not just a competition - it’s one of the best ways to showcase your skills, connect with us directly, and get extra visibility for your products.
Right now it’s all about the new WebView plugins category. Competition here is very low, so your product is guaranteed to stand out. On top of that, we’ll give maximum promotion to all hackathon participants - your tools will be highlighted and noticed by the community.
For us, this hackathon is a really exciting initiative, and we’ll be truly grateful to everyone who joins. It’s the fastest way to get closer to the team behind the Store and unlock new opportunities.
Discover All the Benefits of the Hackathon
Aleks Kozlov
5) Promote your product in Reddit
Reddit is full of people interested in trading - exactly the kind of audience that could be looking for your products. Posting in the right communities can help you reach new users, build awareness, and drive more sales.
We recommend trying these relevant subreddits:
Sharing your product in these spaces is a simple way to connect with traders and developers who are most likely to be interested in what you’ve built.
⚠️ Important: on Reddit you can’t usually post right away without some karma. To build it up, start by commenting and taking part in community threads. Many subreddits have special posts for this, like Software Sunday in r/Daytrading.
💡 Start today - even one or two of these steps can give you a sales boost. The faster you act, the faster you’ll see results.
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