A practical guide to earning with cTrader Store Affiliate Program
A practical overview of how to promote the cTrader Store Affiliate Program using affiliate links, landing pages and ready-made marketing materials.
cTrader Store has launched the Affiliate Program, where you can earn by promoting trading tools and bringing new users to the platform. A detailed overview of how it works is available above.

Here, we focus on the practical side. How to choose what to promote, where to send traffic, how to work with trends and use available marketing materials, and how to build a simple flow that actually brings results.
How to start promoting
To get started, you first need to register on Impact, the platform used to manage cTrader Store Affiliate Program. Once registered, you can create affiliate links and share them anywhere.
You can generate as many affiliate links as you need and send traffic to different types of pages on cTrader Store, depending on your content:
Product pages
Best when you are reviewing or recommending a specific bot or indicator.
Example URL:
https://ctrader.com/products/3236

Seller profiles
Useful when you want to promote a creator and their full range of products.
Example URL:
https://ctrader.com/profile/Magnus.Blackstone

Storefront (bots)
Good for broader audiences who want to explore available trading bots.
Example URL:
https://ctrader.com/bots

Curated landing pages
cTrader Store also provides a catalog with curated collections across key themes, including Trading bots (automated strategies), Indicators & chart tools, Risk management & calculators, and Execution & trade management tools. You can use these pages to choose a specific theme and direct users to a pre-selected group of products that match your content.
Catalog page:
https://ctrader.com/trading-tools-and-algos

Invite sellers (earn from their sales)
In addition to promoting products, you can also invite developers to join cTrader Store. There is a dedicated onboarding page for sellers that you can share in your content or outreach. When a creator joins through your affiliate link, you earn a percentage from their future sales.
Onboarding page:
https://ctrader.com/start-selling

Turn your audience into revenue with Affiliate Program
Follow market trends and use ready-made materials
One of the simplest ways to approach promotion is to focus on what is already gaining attention in the market.
The platform includes a library of banners across these categories, making it easy to quickly adapt your promotion to current trends and test different directions. This allows you to react to market trends faster and promote tools that already match what your audience is looking for.
For example, if there is increased interest in gold trading, you can use gold-focused banners and direct users to relevant tools on cTrader Store. The same applies to other categories, including EURUSD strategies, indicators, trading bots and risk management tools.
Examples of banners for different themes
- Gold bots

- Oil bots

- For attracting sellers

And many more themes are available, including banners for AI-tools, different types of trading bots and other categories depending on your focus.
Where to promote
cTrader Store Affiliate Program can be promoted across different platforms, including YouTube, Telegram, TikTok, Reddit, blogs or email newsletters.
The exact format depends on your channel, but the most effective approaches are usually reviews, comparisons, tutorials or curated selections of tools.
The key is to keep the focus on useful content and naturally direct users to relevant pages on cTrader Store.

A simple way to approach it
1. pick a topic that people are interested in
2. create content around it
3. choose the right banner or visual
4. send traffic to a matching page on cTrader Store
The better the alignment between your content and your destination page, the better your results will be.
Turn your audience into revenue with the Affiliate Program








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